Shorts are similar to TikTok videos and Instagram and Facebook Reels, yet they have their own built-in audio and editing tools. What Is a YouTube Short?Ī YouTube Short is a short-form video that uses a full-screen vertical format. ![]() So how can you get started? Find out how to make YouTube Shorts, and discover how to make this short-form video format work for your brand and your audience. Shorts are a smart addition to your company’s or clients’ social media strategy if you have a thriving YouTube channel, if you’re already creating short-form video for other channels, or if you’re looking for new ways to connect with your audience. Racking up more than 30 billion (yes, with a B) views per day, YouTube Shorts are kind of a big deal.
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